Elijah Warne GCSE Media Blog: September 2016

Monday, 19 September 2016

Key Concepts

Key Concepts Monday 19th September

L/O

To apply the four key concepts to media texts

- Media Language: Forms and Conventions

- Institutions

- Audience

- Representation

Media Language

- Camerawork

- Soundtrack

- Mise-en-scene

- Editing

Camera shots: Medium shot to show the person
Use of colour: Black, white and grey
Placement of people: In the middle with the image being large to attract attention
Placement of text: The masthead is big and bold and the top to show the reader what it is about.The other text is around the side to show the image more
Facial expressions: A straight face to fit to the mood created by the colours
Font size: Large to attract attention, San Sarif

Institutions

Who makes what and for whom

Audience

We can define the audience by gender, age range, location, lifestyle, wealth, interests and class

Representation Thursday 22nd September

-Involves looking at how you see the world and how the world sees you

-Uses Stereotypes

The stereotype shows that he is the comical one

- His clothes are smart but he wears them very scruffy
- He looks quite happy so he might be happy with something he said or he did, or maybe he said a good joke
- His hair is quite normal so he might be a normal person or very comical

http://www.tellyads.com/play_advert/?filename=TA0889&advertiser=Brand%20Power&type=recent

Media Language - There are some close up camera shots to show what the product is, also to catch the eye of the viewer
Voiceover, sound and music - the voice over is loud so people know what it is about and the music at the start is very loud to also catch the ears and eyes of the viewers
Use of setting and colour - The colour is very bright to shows the product is good and if the viewer sees bright colours they will keep watching, also the setting is used to show where the product is available
Use of placement of people and objects - The people and objects are at the centre of the screen because that is where the viewer mostly looks
Facial expressions - The person looks happy to show that they are happy with the product
What are they trying to achieve? - They are trying to sell the product to the viewers
Who is the target audience? - The target audience is parents, I know this because it says 'perfect to put in your kids lunchboxes'
How has the product been represented? - It's been represented as a good product because it's says the product is perfect and useful

Monday, 12 September 2016

What is media?

What is Media? Monday 12th September

L/O: To define what media is and how impacts upon our lives

Definition: "The main means of mass communication"

Types of Media

-TV Shows
-Magazines
-Social Network
-Films
-Apps
-Newspapers
-Adverts
-Films
-Radio
-Blogs
-Vlogs
-Email
-Texting
-Websites

The main purpose of Media is to make MONEY

Media Influence

The Media Influences me because it makes me think about what other people do which then inspires me to attempt it.

I think it is powerful because it is the only way other than talking to find out what is going, also it is everywhere you go. For example one person has done something cool and has decided to post it on the internet, that person has 10,000 followers and now 10,000 people have seen it and shared it. Now all of their followers have seen and shared it. See how quickly it travels?

Media is important to the way I view the world because if I didn't have a device i could access instantly i would have to either buy a newspaper or wait for the news to come on TV. As soon as I open my phone or tablet I get notifications on what has gone on during the day. So if I didn't access a device I would not know what was going on in the world and I would think it would be a different place.