Music Mag Covers

Monday 20th November
LO: To create a music magazine cover showing understanding of representation

Our cover

Peer assessed   

Very nice like how you kept the wall very effective 

Good price actually would buy  

Add more content like other artist 

From Connor Savage 

Three things I have done well:

• Colour scheme relates to genre
• Main coverline links to main image
• Cover lines link to the target audience 

Three things I need to improve on:

• More cover lines that are smaller
• Masthead to the left 
• More variety of fonts

DIRT:

What I have added:

• Different fonts to attract the audience
• Larger main coverline to fit the main image
• More coverlines 

Cover Analysis

Thursday 16th November
LO: To analyse the cover of a magazine, linking it to the genre and audience 

• 'Babyboomer' Generation: A descriptive term for someone who was born between 1946 and 1964
• Diversification: Becoming more diverse or varied 
• Audience Address: A companies address towards the audience 
• Discerning: Having or showing good judgement 
• House Style: A set of specific editing conventions used by a writer to ensure stylistic consistency throughout the magazine 
• Intertextuality: When one media text refers to another media text throughout the text

Music Magazine Codes and Conventions Red = On Rock Covers

• Masthead - Big and bold, Top of cover, Style of audience/genre, Block Capitals and Sans Serif
• Dateline, Issue Number and Price
• Main Cover Line - Links to main image and bigger the other cover lines
• Cover lines - Teasers
• Main Image - One of these and generally a music artists with normally a close up/mid shot
• Publisher logo
• Freebies - CDs, Exclusive Interviews, Posters, Stickers and Download Codes etc...

Cover Analysis Task

• Shot Type: Close up/Mid shot
• Star Vehicle: Dave Grohl,  American rock musician, guitarist, singer, drummer, songwriter, record producer, and film director
• Colour Palette: Blue, Yellow, Red, White, Grey and Black
• Bands and Artists Mentioned: Dave Growl, Ian Dury, Elvis, Cat Stevens and Nirvana 
• Masthead Style: Bold, Capitals, Sans Serif and Bright

The masthead 'Mojo' promotes the theme of influence of music and greatness throughout the magazine, which readers look for. A depressing masthead would never attract an audience, so a happy and influential one will. It it clean, bold and bright which magazines the magazine look modernised and attract the audience for modern day bands, however the cover lines contain information about classic bands which will attract the audience for more classic bands.

• Main Coverlive Style: Bold, Capitals, Bright however Serif

The main coverline is bold and bright to attract fans of Dave Grohl and the Foo Fighters, 

• Minor Coverline Style: Bold but Small, Serif, Bright and Capitals
• Puff: Small, Serif however Bold and Bright 
• USP (Freebies): There is a free CD
• Placement of Text: Minor Coverlines are placed around the perimeter of the cover to allow the main image to stand out and to make a space for the CD on the cover

Magazine Ownership and Regulation

Monday 13th November

LO:
- Research ownership, regulation and institutions involved in music magazines

Publishers:

• IPC Media - Uncut and NME 
• Bauer Media - Mojo, The Box, Downtown Country, Four Music and Q
• Condé Nast - Pitchfork
• Immediate Media - Radiotimes
• Hearst 
• BBC - BBC Music Magazine and Top Of The Pops 

Funding and Profit

• The two main ways that publishers make profit off of magazines, sales and advertising. Sales are either single sell copies, like one copy of their magazine bought in the shop. This doesn't make them much money so they make most of their money from subscriptions through sales as they don't have to pay to go their magazines in the shop. The best way they make money is through advertisements, either getting their magazine advertised in shops or being payed to hold advertisements in their own magazine. Publishers  that own multiple magazines can advertise their own magazines in other magazines they publish.

Ownership

• The majority of magazines are published by 9 companies but their titles make up nearly 75% of the market, this mean they have a massive influence over audiences and their companies will only get bigger as they control most of the market.

Media Regulation and Law

• IPSO are the independent regulator for the newspaper and magazine industry in the UK following the PCC scandal, it stands for Independent Press Standards Organisation.
• IPSO make sure newspapers and magazines follow Editors' code and investigate into complaints made about newspapers and magazines by the public.
• IMPRESS is an independent press regulator in the UK, the first to be recognised by the press regulation panel.
• It also makes sure that magazines follow the editors' code and investigate into complaints about the magazines made by the public.
• Editors Code:

The Future of Magazines

• The biggest change of magazines in the past 20 years is digitalisation. Digitalisation of magazines allows readers to view magazines wherever they like and when they like with ease. No more do they need to go to the shop to buy magazines all they have to do is pull out their phone. The only reason the industry is still alive is due to money and customers wanting the real thing in their hands.