DIRT

Thursday 5th July
LO: To review and reflect on the Y10 mock exam and set personal targets

Question 2

Media Language:

• Camerawork
• Editing
• Mise-en-scene
• Narrative style

Beyonce - If I were a boy

• Black and White filter
• Diegetic sound
• Change of clothes regularly 
• Different setting
• Linear narrative to help tell the story of the song or get across the message

Bruno Mars - Uptown Funk

• Shot type changes regularly 
• Bright, saturated colours
• One setting in a town
• All non-diegetic sound

Question 4

Using the information in the cover lines to suggest that MOJO are celebrating classic rock

Monochrome filter and black background connoting seriousness, darkness or realism

• Choosing classic bands in the modern era suggests that they are celebrating 'classic rock' representing them as legends 
• All the artists are male which is a stereotype as rock artists are stereotypically male

Question 5

Genre codes or conventions are the things you'd expect to see in a product based off of it's target audience 

First Part:

Genre codes and conventions, media language on both magazines

Second part:

Judgements

Similarities:

• They both have freebies
• They both have a large masthead at the top
• They both feature artists
• They both use language to try to create an inclusive mode of address addressing a range of music fans
• Same genre of magazine but different sub genres

Differences:

• Colour palette 
• Layout, main images are difference sizes and in different positions
• Highly stylised font 
• Formal language and informal language

The similarities are due to having the same genre of magazine but the differences are due to the difference in sub genres. One is pop and one is rock

Question 7

• To extend the marketing on the film
• You're not just dependant on one media form doing well
• Contextual knowledge
• Advertisement

Question 8

The four uses and gratifications:

• Entertainment 
• Identification
• Personal relationships 
• Information

Entertainment

People would play it to enjoy themselves, it would be a form of escapism from the real world 

Identification 

People could relate to the situations or characters 

Personal Relationships 

You can play with each other or against each other and discuss your progress, online communities 

Question 9

• It provides instant access to the genre
• The action on the main poster has something for all
• It subverts conventions as there is an unknown protagonist in the middle
• There is an underdog
• The star performers names on top of the posters
• Different character types

Personal Targets:

For the music industry, I need to..

Use accurate media language and link to the target audience 

For the promoting media unit, I need to..

Revise the different theories